As the old adage goes, necessity is the mother of all inventions. For almost half a year now, Thailand's residents have been experiencing some of the worst floods ever recorded in the country in the last 50 years.
But while there has been widespread human suffering, loss of life and damage to products and properties, the natural disaster has also offered plenty of opportunity for business inventiveness – from motorcycle and automobile snorkels to makeshift ladders and fashionable water boots.
However, none of the above comes close to what you're about to watch in the commercial below. In fact, the idea is so absurd that we're thinking it may be some kind of video prank – albeit a very well executed one, if that's the case.
The advert says the Ready Boat is a foldable, lightweight carry-on vessel with a single row included and which can transfer up to two people with a combined weight of up to 150kg or 330 pounds.
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